Wednesday, May 27, 2009

You must have a plan if you want to start selling more online

Copyright © Bob Hausen
http://www.NotJustSillyStuff.com


The main reason that most internet businesses are not profitable is they fail to proceed with a plan in place.

A plan to get more quality traffic. and a plan to convert that traffic into more sales.

Those who proceed without a plan in place are living in a fantasy and are most likely going about their business as a hobby rather than a business.

Here are some things that should be done in order to profit from your business.

1. When creating your marketing plan it is common to emphasize the features of your product rather than the benefits.
A customer is more likely to respond to the benefits of your product, over focusing on the features.

Features are mere details of your product, where benefits should outline the problem your product can solve.
This should put your customer in a buying mood instead of a shopping mindset.

2. Instead of going right after the sale once a customer arrives at your site. It is best to presell them on the benefits of your product. Most prospective customers are turned off by the direct sell approach, They would rather take their time and research your product some more.

3. If there is a demand for a product, this would be a better product to sell, for long term success.
Trendy products can and will produce quick and easy money but a product that is always in demand will produce long term profits.
Any type of information product that solves a problem is a potential product in demand.
Just look around to see what is in demand. Problems are all around you.
Google Trends is a great source of information regarding what people are searching for.

4. it is important to provide different methods of payment.
People will do business with the company that makes their shopping experience as easy as possible.

5. Finally, be aware that people will not come to your website simply because you’ve spent a lot of time on it, and got it online.
It is vitally important to utilize many different advertising methods to ensure that quality traffic arrives to your site.

Summary: Do you know why more Internet businesses are not profitable? They simply do not have a plan in place to get quality traffic and convert that into sales. Here are five things you can do to become more profitable with your Internet business by selling more online.

Bob Hausen
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Wednesday, May 6, 2009

How Much Is Internet Marketing Costing You?

Copyright © Bob Hausen
http://www.NotJustSillyStuff.com


One common complaint you see in Internet marketing discussion forums is the amount of money people are spending in comparison to what they are actually earning. However, when you analyze this you will find that most people really do not know how much their Internet marketing business is costing them.

Let's see if we can analyze the question how much is Internet marketing costing you by reviewing it from the standpoint of money and time.

One thing the Internet has become famous for is how it does not discriminate against anyone when it comes to becoming an Internet marketing success. There are people earning unbelievable amounts of money, and doing it regardless of how much money they have, their race, their sex, their age, where they live, and so on.

The two constant factors that is available for everyone is time and money. Some people have more money than they have time, and they choose to build their Internet marketing business by outsourcing various functions. Other people have more money than time, and they personally have to invest their time and learn how to do things to become successful.

Nowhere is this more evident than when it comes to advertising and promotion. The bottom line with an Internet marketing business is you will never make any money if you do not have visitors coming to your website and making a purchase.

You can buy advertising in the form of pay per click and immediately begin getting traffic. This does not mean you are guaranteed to make a profit, but rather that you are guaranteed to have visitors at a predetermined price per click.

If you don't have money to invest in advertising you will have to try free or nearly free methods. The most popular of these that is been proven to be successful over the years is article marketing.

Writing and submitting articles is a great way to build up back links to your website and in turn generate traffic over a period of time. This is not necessarily a fast way, but can be a consistent form of Internet traffic for you in the future.

Regardless of whether you spend time or money you should calculate what your Internet marketing business is costing you. Determine what your time is worth on an hourly rate and keep track of that every week.

You should also keep track of your expenses for everything including website hosting, auto responders, advertising and marketing, domain names, and so on.

By keeping track of your time on an hourly rate, and of your monthly business expenses, you can get an accurate picture of exactly how much your Internet business is costing you in comparison to the income you have coming in.



Bob Hausen:
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Tuesday, May 5, 2009

Top 5 Tips To Avoid Affiliate Marketing Disaster

Because affiliate marketing continues to have a high failure rate it should make you want to step back and analyze what successful people are doing. One way to do that is to consider things that do not work when it comes to affiliate marketing.

Here are my top five tips to help you avoid affiliate marketing disaster.

1. Choosing the wrong market to start an affiliate business in is a sure fire way to affiliate marketing failure. One thing we do know today is that it is easier to sell a product in a market where people are already spending money.

It is somewhat amazing that some of the top markets never reach saturation. You see people starting new websites and begin making money almost immediately in certain niches such as weight loss or diet, sports such as golf, work at home, health, and many others.

You stand a much better chance to succeed if you choose affiliate programs to represent in these types of niches.

2. Not focusing on a specific product initially can create a disaster for you as well. There are many affiliate websites that have so many products on them that they never make a sale.

Initially you are better off to focus on one product and create a profit from it before adding more products.

3. Be sure and get one website up and running profitably before adding another. This is a common mistake affiliate marketers make where they jump around from one to another and never ever make money in any of them.

4. Using the website provided for you by the affiliate merchant is a big mistake too. There are many different reasons for this, but the main one is you are not going to differentiate yourself from your competition when you use the same website everyone else has.

5. Not using landing pages and sign-up forms is another common mistake you see affiliate marketers make. The most successful affiliate marketers understand the importance of building a list for future follow up regardless of the niche that they are in.

An email marketing list is an asset you can continue to tap into for many years to come. Therefore you want to build as large of a list as possible, and get to know your subscribers before you expect them to purchase from you.


Bob Hausen:
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Saturday, October 6, 2007

Learning About Internet Niche Marketing

Learning About Internet Niche Marketing
Copyright © Bob Hausen
http://www.NotJustSillyStuff.com

part two
Learning Internet Niche Marketing through Ebooks

Ebooks are another way for those who are interested in Internet niche marketing to learn about the industry. Ebooks are similar to published books but they are made available in a software format as opposed to printed on paper. You may find many different ebooks on the subject of Internet niche marketing online. Most of these ebooks are available for purchase but a few are offered free of charge. Downloading a free ebook on the subject may be helpful but many of the higher quality ebooks do charge a fee to download their ebook.

In selecting an ebook on the subject of Internet niche marketing, care should be taken to purchase an ebook from a reputable source. One way to do this is to search for reviews of the ebook from independent reviewers. This is important because these reviewers have no vested interest in promoting the ebook and will likely provide an honest evaluation of the quality of the ebook.

An Education in Internet Niche Marketing

Finally learning about Internet niche marketing may come in the form of a higher education degree. Universities are beginning to recognize the vastness of Internet niche marketing and are starting to offer classes related to this industry. These courses may be offered as part of a curriculum in advertising and sales or may be offered independently for those who want to learn more about the subject. Participation in these independent courses may not even require matriculation. Additionally, independent courses may even be offered as online courses making it even easier for those who are hoping to learn more about the industry while maintaining a job in another industry.

Bob Hausen:
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Saturday, September 15, 2007

Learning About Internet Niche Marketing

Learning About Internet Niche Marketing Part one
Copyright © Bob Hausen
http://www.NotJustSillyStuff.com



Internet niche marketing is one of the fastest growing industries around. The Internet has become a vital resource for many and with so many people regularly using the Internet; smart investors are realizing the potential for generating a profit from society’s ever growing dependence on the Internet. This article will provide useful information for those who are interested in learning more about this cutting edge market and beginning a potentially lucrative career in niche marketing.

Researching Niche Marketing on the Internet

It may come as a surprise to some, but one of the most obvious ways to research the subject of niche marketing is via the Internet. The Internet is filled with websites offering information related to the subject of niche marketing. There are informational websites offering instructional articles and success stories, message boards offering a place for those involved or interested in the industry to share information or ask questions and commercial websites offering ebooks, classes and other instructional services for a fee.

Websites which have informative articles may provide a great deal of information for visitors but care should be taken to verify the information obtained online. This is important because although the Internet can provide a great deal of accurate information, there is also the potential for websites to spread misinformation as well.

A great deal about niche marketing can also be learned via the Internet by examining the websites of direct competitors in your niche. This is an important step because the competitors’ websites can be used to determine which elements of the website design are most effective for reaching potential customers. Understanding this will help the website owner to create a niche website which is superior to the competition.

to be continued:

Bob Hausen support@notjustsillystuff.com:
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Saturday, September 8, 2007

Building Tips to Internet Marketing

Copyright © Bob Hausen
http://www.NotJustSillyStuff.com

An effective and efficient Internet marketing for online business normally generates the desired traffic to a website and potentially converts this traffic into a possible up-sell or paying clients. Should you be able to obtain or accomplish such conversion on a regular manner, it is such a clear indication that your site marketing technique and strategy is working on your advantage, thus effectively a successful one. Following this premise, how then can one come up with an effective Internet Marketing technique? I have included below some useful tips on how one can engage on an effective Internet Marketing tactics.
• One of the most fundamental things that one should remember when engaged on Internet Marketing is to make necessary follows-up. By making a follow-up you will be able to have a grasp of what works and what does not. By frequently monitoring and tracking the progress rate of your marketing technique, you will have all the necessary information about what is working to your advantage. One of the easiest ways to monitor and trace your website’s visitors is by viewing and looking at your website logs.
• Continuously work on getting the best and effective Internet Marketing tool by looking at the progress rates of each Internet marketing tools.
• Do not fear in experimenting on the various tools and techniques available for you. It is only in this way that you will be able to test all possibilities and certainly come out with the best one.
• Accept the fact that there are internet marketing tools that work wonders to some and may be devilish on your end. This is because there are some tools, which are best, fitted to be used to a specific product. By admitting this, you are at least cognizant of realities.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘
Download it free here: Secrets of Article Promotion

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize



Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

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Friday, May 11, 2007

"Welcome to my blog!"

I've just launched my new blog! Stay tuned...

Best regards,Bob Hausen
http://www.NotJustSillyStuff.com"